D&B Acquires NetProspex

NetprospexD&B announced today it acquired Massachusetts-based NetProspex, a leader in B2B professional contact data and data management, for $125 million. The deal brings technologies such as NetProspex Workbench data services platform and CleneStep methodology to D&B, building out its portfolio of products targeted at B2B sales and marketing managers.

“Bringing together our highly complementary technologies, data sets and expertise immediately creates an unmatched set of solutions that will continue to help our collective customers better segment, target and communicate with their ideal customers to grow their business,” said Michael Bird, NetProspex CEO, who will join D&B as General Manager of the new D&B NetProspex group.

To learn more, read the Connectors blog post and watch this video of D&B and NetProspex executives.

 

Posted in Sales & Marketing by Judy DeMocker

Judy DeMocker is Editor-in-Chief of D&B's Partner blog

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